Financial Companies Generate Leads and Drive Customer Demand Through Newswire’s EMA GT Sales Accelerator

Press release content from Newswire. The AP news staff was not involved in its creation.

NEW YORK – October 7, 2020 – ([1] )

​Financial leaders are developing content campaigns that resonate with targeted audiences within their industry by leveraging the Earned Media Advantage Guided Tour Sales Accelerator[2]. With the help of Newswire’s Earned Media Advantage Strategists, C-suite executives can increase demand generation by communicating value statements to prospective clients through consistent press release and media outreach campaigns. 

Communicating value is an integral part of the demand generation process. In a recent article for B2B Marketing, Brian Giese, CEO of True Influence, cited the importance of communicating the value of products and services in order to effectively draw interest[3] from prospective customers while simultaneously keeping existing customers engaged.

Through the direct marketing email campaigns included in the EMA GT Sales Accelerator[4], financial companies can demonstrate their unique value proposition and target qualified leads in their respective sub-industries. 

“Our strategists work to gain a comprehensive understanding of each customer’s business model in order to ensure that the unified messaging that goes into each individual campaign is optimized for success,” said Charlie Terenzio, Newswire’s VP Earned Media Advantage Business.

Newswire’s Earned Media Advantage Guided Tour Sales Accelerator provides an integrated media and marketing communications utility that helps generate qualified leads that can be converted to valuable sales opportunities. As the ongoing COVID-19 pandemic progresses into the winter season, financial leaders can utilize the power of the program’s high-tech, high-touch service from Newswire’s strategists to navigate the new normal. 

“The EMA GT Sales Accelerator amplifies campaign production in order to increase demand generation over time,” said Terenzio. “When customers can consistently implement their content distribution plan with the help of our strategists, we have witnessed substantial growth both in terms of earned media coverage and qualified leads.” 

To learn more about how Newswire’s Earned Media Advantage Guided Tour Sales Accelerator[5] can help your businesses improve demand generation, please visit the official program page. 

About Newswire​

Newswire delivers press release and multimedia distribution software and services (SaaS) that empower the Earned Media Advantage: greater brand awareness, increased traffic, greater return on media and marketing communications spend and the competitive edge. With over a decade of experience, Newswire continues to provide its customers with the ability to deliver the right message to the right audience at the right time through the right medium.​

To learn more about how Newswire can help you, visit[6].

Contact Information

Charlie Terenzio
VP of Earned Media Advantage Business 
Office: 813-480-3766

Press Release Service by[7]

Original Source: Financial Companies Generate Leads and Drive Customer Demand Through Newswire’s EMA GT Sales Accelerator[8]

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